SHOWCASING ZTE

When ZTE asked us to aid in introducing their new line of affordable devices at CES, we knew that the only way to compete with the higher-end manufacturers at the trade show, was to be memorable, and impactful. By leveraging their ongoing partnership with the NBA, and designing elements that brought ZTE’s products to life, we were able to create a unique experience that highlighted their technology and premium features. The consistent integration of our designs and animations at every tech touch point in Vegas helped to make the ZTE brand part of the consumer tech space lexicon.